Karachi, March 9, 2012: The House Building Finance Company Limited, HBFCL, recently held Annual Zonal Conference for the year 2012 at Royal Palm Golf Club, Lahore. The objectives of the conference were to review the business performance of 2011 and to outline the strategy for 2012, set targets and design action plans. The conference was attended by senior executives from head office in Karachi and field executives from branches across the country.
While inaugurating the conference, the CEO HBFCL Azhar A. Jaffri informed the participants that the business performance of the branch and zonal offices has been assessed on the basis of quality lending. He also conveyed to the participants that the credit officers have been instructed to follow the guidelines of State Bank of Pakistan while booking loan cases. He also confirmed that despite the challenges faced by financial sector HBFCL’s performance of loans has been satisfactory and the NPLs of the loans booked during the last three years are historically low.
The CEO also distributed cash rewards and certificates to the best performing employees for their outstanding performance in their respective Region, Zones and Branch Offices. Speaking at the occasion the CEO said, “This is the first time in the history of HBFCL such an initiative has been taken to motivate the employees and is in line with our transformation strategy to bring about a positive change across all areas. In future, the performance of Branch Offices would be assessed on the basis of profitability of each Branch individually.”
While speaking to the participants at the conference, the CEO stated, “I very much appreciate the improvement in the lending policy in 2011 and would like to see better results in 2012 with consistent lending practices and improvement in the area of customer services. There is a lot of potential in housing sector as the country is presently facing a severe shortage in housing stock. There is immense opportunity for HBFCL to attract good customers from the existing market. Therefore, the Branch Managers and staff have to think out of the box solutions.”
HBFCL has recently initiated employee training programs by arranging management and customized training programs to the existing staff and officers. Similarly, for the infusion of new ideas & energy, Management Trainees will be inducted in the organization, which will help in expediting the transformation of the organization into a dynamic, vibrant, and profitable institution.
The House Building Finance Company Limited (HBFCL) is an unlisted Public Limited Company. Its Vision is “to be the prime housing finance institution of the country, providing affordable housing solutions to low and middle income groups of population by encouraging new constructions in small & medium housing (SMH) sector.” Since its inception it has provided a range of housing finance products and services for nearly half a million housing units.